The World Of Black Hat & Irrelevant Results?

Today was another day in the trench diggin up new keywords for TheOnlineClinic.co.uk. Most of their pages carry the same title name, so I spent most of the day going through changing meta titles, descriptions & image alt tags. Trust me it is not the funnest of tasks. Writing meta tags can be a real pain sometimes, especially when you don’t know the market. I spent a few hours just researching trying to get a little better idea of what I am up against. In my research I did come across some very interesting websites. There are plenty of highly competitive markets out there, Viagra & Cialis are amonst them. I did a search for buy cialis and the results were shocking. Everything on the first page was a cloaked site, or at least some type of black hat method being used.

 

http://www.google.com/search?sourceid=navclient-ff&ie=UTF-8&rls=GGGL,GGGL:2006-31,GGGL:en&q=buy+cialis

 

There is not one site in all those results that is a natural website. How does a white hat site compete with these? Since Fresh Egg doesn’t do any black hat, it will be interesting to see how they can stand up in this market, as an all white hat approach.

I know that at some point all the websites had to return content that was relevant to “buy cialis”, but why are they not returning that information now?

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